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Assessoria de imprensa ou assessoria mediática? Qual a diferença?

Press office or media consultancy? What is the difference?

Information with rigor, transparency, and consistency. These are the three words that define press office… or is it media consultancy? To many people, they are the same. But they are not. We will explain to you the difference. Press office is one of the tools developed in organizational communication, with the intention to promote products, …

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graphic production Produção gráfica: porque é importante na criação da imagem do meu negócio

Graphic production: why is it important for my business

We all want our businesses and brands to be successful. Success can have several aspects, but ultimately, the way we interact with our customers and potential customers will determine the perception of the business in the market. Part of this perception is closely connected to graphic production. But, after all, what is graphic production? What …

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