World Trade Center Lisbon
Media em Movimento, the portuguese PR agency, becomes founding member of World Trade Center Lisbon Business Club
Portugal and the British Markets
Despite being a relatively small island, the United Kingdom continues to have significant economic weight: it is ranked as the sixth largest economy in the world and the second in Europe. Forbes recently ranked it as the sixth “most attractive country for startups” thanks to its skilled workforce, high employment rates, modest business taxes, and …
The wave of audio marketing
All the companies are constantly looking for new ways to reinvent themselves, and audio has become one of the most widely used media since the pandemic. One of the most effective trends that has emerged in recent years and is gaining more and more ground is audio marketing. This strategy uses sound elements, such as …
Taylor Swift, copyright and its brands
The music industry and intellectual property are naturally connected areas, either because of the nature of the creations or because of the conflicts arising from them. In addition to copyright protection and exploitation licenses, these two areas are also intertwined in disputes or overlapping rights. Learn more about the opinion of Mariana Hazt Lencina, lawyer …
Online shop vs. marketplace: which is the best option?
With the covid-19 pandemic, the growth of e-commerce has established itself as a trend, shops are looking to secure their space online and brands cannot remain indifferent. However, one of the questions when a brand is starting out in e-commerce is whether to invest in an online shop or operate via marketplace. Choosing between an …
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Impact of social networks on socialization: is it good or bad?
In the middle of the 21st century, with the technological expansion and the emergence of social networks, a great change has taken place and the way in which we relate on a daily basis has changed. Just one click and we are connected to the world, so it is no longer possible to escape this …
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For a winning strategy, online or offline branding?
No matter how good your marketing strategy is, there’s always a way to iron out a few kinks that will surely improve the results of your actions. One way to do this is to decide what focus to give to each of these aspects – online and offline. To make this decision, and define the …
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Europe, serious case: from Dvorák to Sara Ross
The Orquestra Filarmónica Portuguesa chose Lisbon to debut a musical program that will tour the center and north of the country, visit Faro (in a shorter version) and finally show itself in Berlin: a risky program, with two masterpieces of the orchestral repertoire (the cello concerto by Antonín Dvorák and the Metamorphoses for 23 bowed …
“The Local Accommodation Regime has not yet been changed and this causes insecurity in those who invested”
Thousands of people took to the streets of several Portuguese cities this Saturday afternoon to protest against the lack of access to housing. The president of the Portuguese Association of Condominium Management and Administration Companies, Vítor Amaral, analyzed the measures presented by the Government for the Local Accommodation regime. Review APEGAC’s presence on CNN Portugal.
Web 3.0 – The beginning of the new era in the worldwide network
It´s an evolving concept that promises to reshape the way people interact with the Internet. What was once a simple reading network with a limited number of content producers is now a powerful tool for creating, storing and sharing data. Since 1991, when it was made official, the web has worked as a kind of …
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