Communication is a broad world. Therefore, we know that when comes the time to decide in which area we should invest it becomes difficult to choose. From media consultancy to digital marketing, without leaving aside paid digital campaigns, events organization, reputation management, or the relationship with influencers, the ideal is to strive for an integrated …
How to catapult a business? Communication is the key Read More »
Knowledge Management (KM) is the process of creating, selecting, sharing, and effectively using and managing the knowledge within an organization. It is an internal communication tool, and it is used for selectively applying knowledge from previous experiences to current and future decision-making activities with the purpose of improving the organization’s effectiveness. Sharing knowledge is an interesting …
In a pioneering action in the country, the Portuguese private security company COPS – Companhia Operacional de Segurança, after exposure and request made to the General Direction for the Administration of Justice (DGAJ), managed to recognize the vigilant figure as a priority in the services it provides in courts, thus guaranteeing the vaccination of all elements …
COPS ensures vaccination of security guards who work in courts Read More »
Communication is crucial for the development of your organization. Just like in a car, an organization does not only depend on communication to run, but on a series of parts that makes it function. Therefore, communication is the key when it comes to matters of employees’ motivation, or the company’s reputation. Organizational communication is made …
How to plan the communication of your organization in 2021 Read More »
EAD – Empresa de Arquivo de Documentação, S.A., which is a portuguese company specialized in document management solutions, announces the conclusion of the purchase of Papiro, another company in document management services, becoming the biggest group in document management in Portugal, with 100% Portuguese capital. The purchase of the total capital of Papiro to the …
EAD buys Papiro and becomes the biggest Portuguese group in document management Read More »
Beltrão Coelho, a historic Portuguese company specialized in managed print services, launches the digital campaign “Portuguesa de Coração”, a way of valuing and uniting Portuguese brands in the current context of a pandemic. In the market for 72 years, Beltrão Coelho is a historic Portuguese family company, already in its third generation, which began by …
Beltrão Coelho launches campaign to value Portuguese brands Read More »
Inokem, a portuguese biotechnology start-up specialized in chemical and biological solutions, in full transformation, has adapted itself and is helping to revive the economy by developing unique disinfectants which allow to prevent contagion by Covid-19 Inokem uses recent engineering techniques to develop more efficient solutions, that can be compatible with the environment. As such, 96% …
Inokem reinvents itself and develops exclusive disinfectants against Covid-19 Read More »
In a world so competitive like the one of communication, it is essential that we focus, sooner than later, on enriching our curriculum. Internships emerge as one of the many options to do so. For many, an internship is mandatory, for others, it is simply an option, nevertheless, the experience is very enriching since we …
The importance of internships in the business context Read More »
Hello, dear reader! I hope you’re well. I bring you a somewhat old topic, but one that remains current. According to a survey conducted by the webtsite Statista, Facebook is the social media with the most users worldwide – it seems like a joke if we take into account that the platform was created in …
It is a fact that the digital world is a very competitive market and the more information you know about your target audience, the more advantages you will have over the competition. However, some companies maintain the idea that digital marketing works in the same way as traditional marketing, where messages are intrusive and sent …
Personas: how important are they in a marketing campaign Read More »