Jorge Pina partners up with Rexona in the campaign “Corre por Mais”
Jorge Pina (former boxer, who lost his sight while active in the sport and now paralympic athlete) is the protagonist of a one of a kind athleticism run. For 10 days, through 10 different cities, the athlete ran a total of 717 km.
Aveiro, Figueira da Foz, Ourém, Torres Vedras, Santarém, Lisboa, Grândola, Sines, Odemira e Vila do Bispo where the cities that received the race.
Several public figures associated themselves with this project, running alongside the athlete for a few miles. Aurora Cunha, Filipe Gaidão, José Moutinho, Mário Franco, Ricardo Guedes e Rui Barros where some of the names involved.