Communication is still undervalued by some companies, so managers often do not even remember to have a budget for communication.
However, the evolution of the market, the fierce competition, and the evolution of communication to mass digital platforms make it more and more important to think carefully about what is communicated, which channels should be used to reach the final consumer more effectively.
Either through social networks, your corporate image, the relationship with the press, or even to internally communicate with your team, everything is communication.
Despite how small your company is, you should always include a budget for communication in the budget for the following year. Thus, you can plan the most effective way to reach your customers and future partners with concrete opportunities.
Contact us to find out how we can help you.