Through the press, companies can communicate about their services, creating reputation and visibility, bringing potential news clients and settling your market positioning.
Companies don’t pay media outlets to be on the news. The journalist’s job is to publish information, not to advertise it.
The communication agency must give the information to the journalists, through contents that can become news. When interviews are set, the contact between the interviewee and the journalist is always mediated by the press officer, who will follow the whole process.
It is up to the journalist to pick the best angle and the result will always have an impact in the public opinion. Providing truthful information is the only way to create mutual trust and possible future collaborations.
Media em Movimento has a current press data base and is proud of its honest and respectful relationship with journalists, which reflect on the positive results of our work.